Pricing Your Worth

This post was contributed by
Caryn Isaacs, Get Health Help

You may have noticed that all of the Patient Advocate Mentors, recommend some form of business planning. We all have successful businesses because we learned to price our services in a way that fits our individual approach to doing business.

I previously worked as a practice management consultant. The doctors I helped to start or expand their practices, never wanted ...

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Exceeding Expectations

This post was contributed by
Linda Adler, Pathfinders Medical

I recently spent a weekend visiting my old college campus. I was eager to return to the city I had adored in my youth, the place that had such a deep impact on my adulthood. But I wasn’t sure where to stay, given that the city had grown dramatically, and there were so many unfamiliar options in areas that didn’t even exist in my day. So I went with ...

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Why it’s so important to understand business (why you will fail if you don’t)

This post was contributed by
Elisabeth Schuler, Patient Navigator

Often people are drawn toward patient advocacy because in their own lives, they helped family members or friends struggling to overcome obstacles or find solutions as they navigated an illness, chronic disease or the transitions in the life of an elderly parent. Many come out of those experiences passionate that others going through the same thing should not have to “learn the hard way” and determined to use their ...

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A Louder Voice

This post was contributed by
Martine Brousse, AdvimedPro

The majority of patient advocates are independent business owners, performing a number of tasks themselves. I am my own CEO, employee, bookkeeper, IT gal, advertising agency and, on Friday afternoons, cleaning lady.

While a number of these jobs can be outsourced, I encourage mentees and advocates to take the time and make the effort to perform one specific task themselves: getting “out there”. Not only is public speaking a great way ...

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Entrepreneur: It’s Not a Dirty Word

This post was contributed by
Linda Adler, Pathfinders Medical,

“But I’m not an entrepreneur!” That’s the response I often hear when I first introduce the concept to some of my students or mentorship clients. They remind me that their motivation to be an advocate is borne out of their desire to use their talent and experience to help others, and to provide critical services: not to capitalize on the hardships of others.

Granted, those of us here in Silicon ...

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Starting an Advocacy Business

This post was contributed by
Julie Hess, ACM Care

Starting an Advocacy Business
Julie Hess

  • What will your business look like? (Business formation and type, registrations, licenses, ID numbers, and insurance)
  • First Steps (Marketing, Business Identity, Appointments and Speaking Engagements)
  • Cautions about office space and confidentiality
  • Have fun!  and a final note:

I have had a fantastic time growing my business. There have been hard days –sure. But the people from all walks of life that ...

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I hate doing sales, so how do I market my services?

This post was contributed by
Cindi Gatton, Pathfinder Patient Advocacy Group

This really is the $64,000 question.  Patient advocacy as a professional discipline is certainly better understood now than it was even 5 years ago. But it’s still not a household word. Even in professions where a license conveys a skill set and “hanging out a shingle” means potential customers might come looking for the service, newly minted lawyers and therapists will tell you that they have ...

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